Hotel Viata

Behind the Scenes

As a Social Media Ambassador for Hotel Viata in Austin, Texas, I had the unique opportunity to go behind the scenes of a summer campaign photoshoot that captured a family’s luxurious experience at the hotel. My role involved creating behind-the-scenes content for the hotel’s social media platforms, showcasing the creative process in an authentic and engaging way. I shadowed the photographer, videographer, and Director of Marketing, gaining firsthand insight into how the utilize lighting, angles, and direction to achieve natural, high-quality visual. I watched as the chef artfully plated dishes and observed as everyday objects, like lemons, were thoughtfully and intentionally incorporated as props to reflect the hotel’s Italian-inspired aesthetic. I was even entrusted with assisting the videographer by managing the lighting wand!

Overall, it was a wonderful experience and I feel that I got to learn from experienced creatives who really love what they do and it shows.